Job Details
N/A
JPC - 3437 - Amazon Marketing Manager
[GURGAON, HR, 122005..,  Haryana,  India | Posted - 09/01/24

Job Description:

 Develop and execute Amazon strategies aligned with overall business goals, focusing on driving sales and increasing visibility.
 Manage end-to-end Amazon advertising campaigns, including keyword research, campaign setup, budget management, and performance analysis.
 Monitor and analyse campaign performance metrics to achieve maximum return on ad spend.
 Collaborate with the marketing and product teams to ensure that advertising efforts are aligned with product launches, promotions, and overall brand messaging.
 Stay current with industry trends, Amazon algorithm updates, and competitive landscape to proactively adapt strategies and maintain a competitive edge.
 Conduct regular competitor analysis to identify opportunities and areas for improvement, adjusting strategies as needed to maintain a strong market position.
 Utilize Amazon's advertising tools and platforms effectively, while exploring innovative solutions to enhance campaign performance and efficiency.

Skills:
 A degree in Marketing, Business, or a related field. 
 Proven experience in planning, implementing, and optimising Amazon advertising campaigns, with a strong track record of driving sales and achieving ROAS targets.
 Ability to work on Myntra, Flipkart, BlinkIt Ads is a plus.
 Proficiency in utilising Amazon Advertising Console, Sponsored Products, Sponsored Brands, and other relevant tools. Certification is a plus.
 Analytical mindset with a deep understanding of data interpretation to drive  strategic decisions and continuous improvements.
 Strong project management skills, with the ability to manage multiple campaigns and priorities simultaneously.
 Excellent communication and interpersonal skills to foster collaboration with cross- functional teams and external partners.