Brand Marketing
Remote - US/Canada
6+ Months Contract
Brand/Paid Experts should have some combination of:
• Incrementality tests (Brand)
• Key Metric Development, Refinement, Measurement, and Forecasting (esp. Social & Partnerships)
• Brand Full-Funnel Impact Ongoing Analysis
• Holistic Marketing Measurement Roadmap
• Full-Funnel IMC Campaign Measurement
• MMM
• Brand Campaign Measurement
• Brand Deep Dives,Insight generation
• Consulting with external agencies (Croud, Adswerve, Excel, etc.)
• Full Budget (DR, Brand, Incentives) Investment Guidance & Scenario Modeling